New allergen regulations set to shake up
food service sector: a look at the challenges and opportunities ahead.
In just 4 months’ time
on December 13th, a new EU law called the Food Information to Consumers
Regulation (FIR) will come into force covering all food service establishments
meaning that diners will be able to ask staff whether their meal contains any
of the 14 key allergens, and the staff must be able to tell them.
Obviously this is
going to be a big wake-up call for some.
According to celebrity
chef Anthony Worrall Thompson, the new law is going to cause an “explosion” in a sector that is “notoriously lazy at coming to terms with new laws”.
Maybe he has a point;
according to recent research by Unilever Food Solutions, nearly half of all
food service operators (44%) are unaware of the new law and just over half
(54%) said that they were unaware of the food allergens specified by the new
law.
The hardest hit will
probably be the independent establishments – chains have set recipes for the
chefs to follow so changes will be relatively straight-forward to implement,
but for busy independent restaurants, particularly those with several chefs
working shifts, cross-contamination could easily occur, with potentially
disastrous results.
The new law is going
to impose many challenges but it will also offer a great many opportunities for
food service suppliers and manufacturers – food service operators clearly need
to get to grips with the new legislation and in a recent poll, over half of
establishments say that they are going to turn to their suppliers for help with
allergen information.
Some manufacturers and
suppliers, such as Unilever Food Solutionshttp://www.unileverfoodsolutions.co.uk/our-services/your-menu/allergensand
3663 http://www.3663.co.uk/fir have
already set about positioning themselves as food allergen experts by publishing
useful free allergen guides and training materials for professional caterers.
And the opportunities
aren’t just limited to information and training. Food service is already a high
growth area for free-from foods, but the new law is expected to dramatically
accentuate the trend in the coming years, something that food service suppliers
and manufacturers should be tapping into now. Alex Smith, founder of Alara
Wholefoods said recently:
“A
growing number of restaurants and food service establishments are expected to
develop gluten-free and lactose free lines…it’s easier for a restaurant chain
to buy gluten-free buns rather than make them in-house.”
As Michelle
Berriedale-Johnson, founder of the Free-from food awards and Free-from eating
out awards pointed out:
“It’s
a massive opportunity for suppliers to food service. Many chefs don’t know much
about free-from food, so they will need educating and they will need products
supplying to them…In a small, busy kitchen, it’s really difficult to avoid
foods coming into contact with each other. This provides a huge opportunity for
suppliers that can provide free-from food in single portions in attractive wrapped
packaging that can stay wrapped.”
The new allergen
regulations are going to offer a lot of growth opportunities for food service
suppliers and manufacturers and in our opinion, companies should have plans
already in place to take advantage of the changes ahead. How well prepared are
you?
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