Online food ordering, the new trend in 2015.
By Jayakrishnan Sasikumar
November 27, 2015
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The recent capital flows into the food-ordering space have been growing rapidly wouldn’t be doing the current funding environment justice.
While just $46 million and $25 million were invested in food ordering companies in 2013 and 2012, respectively, a staggering $600 million was invested in 2014. And so far this year, we’ve had approximately $360 million invested to date, which when annualized, comes out to approximately $1.2 billion1. That type of growth is not something you see too often.
The first thing to note is that the takeout and delivery market is itself a whopping $70 billion market. More importantly, of that $70 billion, only about $9 billion (roughly 13 percent) is online.
Thus, in a world where almost everything is done either on the computer or through mobile apps, approximately 9 out of 10 individuals are still using the traditional method of picking up the phone to call in takeout and delivery orders.
2012 to 2015E Capital Inflows to Food Ordering Space
Sinergia Labs, the company having figureheads with more than twenty years of experience in providing IT solutions and building app’s according to the client requirements peeped into the market at the correct moment with the Best White Label Ready to implement Food ordering system “SmartDine”.
SmartDine (www.smartdine.io) is an end to end solution for the restaurants, restaurant aggregators and food delivery ventures which allows you to take your orders through your website, mobile apps (Client apps in iOS and Android) and Facebook page.
SmartDine helps the consumer with cost, convenience and quality of their food and, at the same time, increases the reach and revenue for the providers. The solution comes up with a new innovation using iBeacons which helps to take orders without having the waiters running around the tables.
Video is available on https://www.youtube.com/watch?v=-1oFgZhFGW4
The striking factor is that the system is entirely configurable to the customer needs and comes as a white label solution for them. The experts say that they are hitting the market after a high end research on the restaurant domain. Lot of enquiries are now coming all the way to them.
"Mobile phones are like digital swiss army knives - integrating multitude of technologies and functions onto single cost effective devices. Sinergia's SmartDine platform leverages mobile technology along with state-of-the-art censors, cloud computing, analytics etc. to offer a smart solution for the food industry. – says Prakash Bare, the Founder of Sinergia Labs
The direction we’re heading in is pretty clear, and the industry experts tend to agree that online orders are expected to surpass offline orders sometime within the next decade. The key takeaway is that we’re in the very early stages of a broad, secular shift to online/mobile ordering where the user can get their food on a single fingertip.
While just $46 million and $25 million were invested in food ordering companies in 2013 and 2012, respectively, a staggering $600 million was invested in 2014. And so far this year, we’ve had approximately $360 million invested to date, which when annualized, comes out to approximately $1.2 billion1. That type of growth is not something you see too often.
The first thing to note is that the takeout and delivery market is itself a whopping $70 billion market. More importantly, of that $70 billion, only about $9 billion (roughly 13 percent) is online.
Thus, in a world where almost everything is done either on the computer or through mobile apps, approximately 9 out of 10 individuals are still using the traditional method of picking up the phone to call in takeout and delivery orders.
2012 to 2015E Capital Inflows to Food Ordering Space
Sinergia Labs, the company having figureheads with more than twenty years of experience in providing IT solutions and building app’s according to the client requirements peeped into the market at the correct moment with the Best White Label Ready to implement Food ordering system “SmartDine”.
SmartDine (www.smartdine.io) is an end to end solution for the restaurants, restaurant aggregators and food delivery ventures which allows you to take your orders through your website, mobile apps (Client apps in iOS and Android) and Facebook page.
SmartDine helps the consumer with cost, convenience and quality of their food and, at the same time, increases the reach and revenue for the providers. The solution comes up with a new innovation using iBeacons which helps to take orders without having the waiters running around the tables.
Video is available on https://www.youtube.com/watch?v=-1oFgZhFGW4
The striking factor is that the system is entirely configurable to the customer needs and comes as a white label solution for them. The experts say that they are hitting the market after a high end research on the restaurant domain. Lot of enquiries are now coming all the way to them.
"Mobile phones are like digital swiss army knives - integrating multitude of technologies and functions onto single cost effective devices. Sinergia's SmartDine platform leverages mobile technology along with state-of-the-art censors, cloud computing, analytics etc. to offer a smart solution for the food industry. – says Prakash Bare, the Founder of Sinergia Labs
The direction we’re heading in is pretty clear, and the industry experts tend to agree that online orders are expected to surpass offline orders sometime within the next decade. The key takeaway is that we’re in the very early stages of a broad, secular shift to online/mobile ordering where the user can get their food on a single fingertip.
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