Salt Lake City-based grocery chain Macey's said it is now offering online shopping for pickup at five if its stores.
The company said it was partnering with Rosie, a mobile shopping application company based in Ithaca, N.Y. Rosie charges shoppers $1.99 for pickup orders and has a minimum order size of $30. The service is branded under the Macey@nywhere brand.
“Just text or call once once you’ve arrived and we’ll bring your order out to you. We want to make grocery shopping easier for our guests,” said Steve Bitter, CRM director for Associated Food Stores, which owns the Maceys chain. “We know that working professionals, busy moms and seniors will love their experience with Macey’s anywhere, with quality guaranteed.”
Rosie offers online shopping in partnership with a number of independent retailers and is “expanding nationally” according to its website. Its application includes shopper-friendly features like remembering consumer shopping habits to provide product recommendations and building shopping lists from frequently purchased items.
“Rosie provides a best-in-class online shopping experience and helps delight customers every day,” Nick Nickitas, Rosie’s CEO said in a statement. “For the first time ever, Rosie’s friendly, adored service will be available throughout Utah County within Macey’s stores. Customers will love the ease of use and freedom that Macey’s anywhere online shopping Powered by Rosie brings.”