CVS Pharmacy Expands Healthy Food Initiative
CVS Pharmacy plans to expand its assortment of healthier foods and beverages to more than 2,900 stores nationwide. Throughout the year, 100 stores each week are being enhanced with a selection of national and niche better-for-you brands that make healthier eating on the go more convenient and affordable.
“Since becoming the first and only national pharmacy chain to end the sale of cigarettes and other tobacco products, the number one thing we’ve heard from our customers is the desire for healthier food options,” said Judy Sansone, SVP of front store business. “This year, we are continuing to expand the assortment, volume and shelf space dedicated to better-for-you foods and snacks offered in our stores nationwide to make healthier snacking easier and more convenient for our customers.”
This spring, more than 250 fresh, refrigerated and nonperishable healthy foods and beverages have hit shelves at CVS Pharmacy stores around the country from brands including: Amy’s Kitchen, Annie’s Homegrown, Chobani, Vita CoCo, Bai, Krave Jerky, Rhythm Superfoods, That’s it bars, as well as new products from the CVS Pharmacy exclusive line, Gold Emblem abound, which is free from artificial preservatives, flavors and colors.
Another 360 stores will receive significant additional enhancements to the layout of food, beauty and over-the-counter health products.
Beginning this summer, roughly 25 percent of front checkout space, traditionally occupied by candy, will be dedicated to better-for-you snacks including Kind bars, Larabars and Vega One bars.
